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Intercept Studies give you quick user feedback on your early ideas

Field studies are great for seeing real user behavior and pain points. It’s also important to get out and test your concepts “in the wild” before you get too invested in code. That’s what intercept studies are for.

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design validation paper prototyping user testing video

Paper prototype testing video – real life testing of a sketched interface

Clients often believe that you have to have a polished interface to show to users before you can get good feedback. Nothing is further from the truth. The most valuable feedback happens before you’ve even touched a computer.

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Watch the “Fast, easy usability tricks for big product improvements” video online free!

The video from my 2012 GOTO conference presentation is available online. Fast, easy usability tricks for big product improvements

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One week to a user centered design

Spend just one week to get the information you need to build your product right first time. Use these techniques to plan your sprints or even to work out what product to bring to market.

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design validation methods paper prototyping user testing

Paper prototype user testing

Pay no attention to the man behind the curtain. He’s working frantically to find the next sketch to show to the study participant. He might even be drawing it as we wait.  

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guerrilla technique methods paper prototyping

Paper prototype to get the right design

The cheapest, fastest way to mock up your interfaces is with pen and paper. The creation process involves the whole team, and the unfinished feel means you’re less attached to any one idea.